The Lone Ranger: Hi-Yo Stinker, Away!

by Ethan Alter July 3, 2013 6:00 am
<i>The Lone Ranger</i>: Hi-Yo Stinker, Away!

Hard as it may be to believe, Gore Verbinski and Johnny Depp's fourth collaboration, The Lone Ranger, arrives almost ten years to the day since their first team-up, Pirates of the Caribbean: Curse of the Black Pearl, docked in multiplexes. And, much like its predecessor, this rebooted take on the vintage masked cowboy -- who has been patrolling the 19th-century frontier on radio, television and film since the '30s -- is going into blockbuster season as a major-league underdog. Pirates, of course, overcame initial skepticism surrounding its theme park ride origins, Depp's then-uncertain box office appeal and the general poor track record of pirate movies (Cutthroat Island, anyone?) to become one of the past decade's most profitable ongoing franchises. And the duo's past success (coupled with a desire to secure more seafaring adventures with Captain Jack Sparrow) was undoubtedly the main reason Disney took a chance on The Lone Ranger, to the tune of almost $250 million. But if Black Pearl was a textbook example of cinematic alchemy -- where a myriad of unlikely elements somehow came together to form gold -- The Lone Ranger turns out to be less a precious metal than an especially sizeable cow patty.

I Want My DVD: Tuesday, December 17, 2013

by Ethan Alter December 17, 2013 6:00 am
I Want My DVD: Tuesday, December 17, 2013

Matt Damon in spaaaaaace!

Super Bowl XLVII: Judging the Movie Trailers

by Ethan Alter February 4, 2013 12:47 pm
Super Bowl XLVII: Judging the Movie Trailers

We critique all the big movie ads that aired during last night's big game, from Iron Man 3 to World War Z.



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